How to Best Position a Packaging Logo: Design Tips and Tricks

Custom noissue Tissue Paper and Custom Logo Stamp by @kohi.design

If you're designing a packaging logo, chances are you've thought about how to best position your logo on it. After all, the first thing people see when they look at a product is the logo.

If it's hard to see or too small, it can make the whole product seem unprofessional. But if it's too large or too bright, it can distract from the product's main selling point. If you’re interested in how to design packaging online for free, you should read on.

The Basic Rules of Logo Placement on Packaging

Logo placement is a crucial decision for any brand and one that you should never take lightly. Logo placement is also a bit of a moving target in logo packaging: every year, new packaging templates in design and marketing emerge, so it's important to keep up with the latest findings regarding how people respond to logos on their packaging.

Here are some basic rules for packaging layout templates:

Colors

While there's no hard-and-fast rule about what colors work best for your logo, we've found that reds and oranges tend to be more attention-grabbing than blues or greens. It's also important to make sure that your logo looks good against whatever background color you choose — so if you're going with reds and oranges as your main colors, make sure they don't clash with any other colors on the package!

Space

When designing your package, it's important not to crowd your logo. If there isn't enough space around it or within it for people to see all its details, you might want to consider redesigning it.

Elements

Make sure you don't include too many elements in your design — too much going on will make it hard for anyone looking at your product to focus on what matters most: getting the message across clearly!

Common Logo Placement Mistakes

As with everything, there are common mistakes to avoid. Here are some common logo placement mistakes you need to be mindful of:

• Placing the logo too low on the page or vertically on the left side of the page (or worse, in the corner). This is a common mistake because it's easy to do, but it makes your brand look unprofessional. When designing your logo, make sure you keep in mind where it will be placed and how large it will be.
• Placing the logo too small or too far away from other elements like text or images. If people have to squint to see it, they won't notice it — and if they don't notice it, then they probably won't remember it later when they need what you're offering! Make sure that when people visit your site or receive marketing materials from your company, they don't have to search for the logo.

How to Best Place a Logo on Packaging

When it comes to putting your logo on packaging, there are a lot of options. We're here to give you the lowdown on what works best for your brand and why.

Centered

You know this one: Your logo is smack dab in the middle of that package. This is a good choice when you want to make sure that people see your logo, but you don't want it to be too centered or too flashy.

Left or Right

If you want to show off how cool and modern your brand is, then this option is for you! Placing your logo on either the left or right side of the packaging will make it look extra modern and sleek. Maybe even a little edgy? We'll let you decide.

High or Low

This one's all about what kind of vibe you want to give off with your packaging. If you want something more high-end and luxurious, then a high placement is probably going to be best for you. A low placement is probably right up your alley if you want something more casual and fun!

Which Packaging Best Suits Logos?

Let's break down which kind of packaging suits your logo(s) the best:

Custom Tissue Paper

Custom Tissue Paper is an affordable way to make your logo look professional, clean, and high-quality. The softness of the tissue paper will allow you to showcase your brand in a gentle way but still get your message across clearly.

Custom Tape

Custom tape is another excellent option for showing off your brand in a fun way! It's easy to use and adds an extra layer of personality to any package.

Custom Stickers

Stickers can help you showcase your logo in a unique way that really stands out from other brands. It's also incredibly easy to apply stickers onto the outside of a package without taking much time away from other tasks.

Custom Mailers

Finally, if you want something even more professional than tissue paper or custom tape, then using custom mailers might be right up your alley! Custom mailers are incredibly durable and sturdy enough to hold everything together while allowing you to show off your brand easily.

🎁 Wrapping It Up

noissue not just a company that makes packaging materials – we're a company that builds and elevates your brand. Our packaging materials are designed to not only protect the product you want to send but also make your brand stand out.

We can design packaging logos for you. We have templates ready to go, or we can work with you to create something custom-tailored to your needs.

noissue is here for you—no matter what kind of business you have or what kind of package you need. Don't believe us? See for yourself! Shop by your desired industry or product category to browse packaging and shipping supplies made from eco-friendly materials that you can customize exactly to your liking.