QR Compatible

What are the benefits of using a QR code on packaging?

A QR code is a quick and convenient way to increase the customer experience beyond what traditional packaging allows. By incorporating QR codes on product packaging, you can effortlessly create a landing page to let customers find more detailed information about your product's origin and your business. You'll increase customer engagement and grow brand loyalty by providing easy access to your social media accounts. You'll also gain useful data through trackable campaigns, letting you use that knowledge to increase sales in the future. Regardless of what you sell, brands of all kinds can take advantage of packaging with QR codes.

What kind of information can I link my QR code to?

Let consumers learn more about your brand through smart packaging! With a tapkit QR code, you can build your very own landing page to share product usage instructions, nutrition facts, business information, and sustainability initiatives. tapkit QR codes are dynamic, so you can edit your microsite at any time. They're made especially for mobile, helping you get across your info clearer than a typical website. You can even use your online website to provide additional discounts or create a loyalty program, bringing customers back to your brands again and again.

Can I customize the size and placement of QR codes on my packaging?

The size and placement of your QR codes on packaging are all up to you, as long as they aren't covered up and still big enough to be readable by a camera. We suggest putting them somewhere where consumers can see them without breaking up the flow of the product labels, such as on the back or the side, where shoppers will see them as they look for nutritional facts and other info on your product. It's also helpful to add a call to action to encourage customers to use QR codes (like pointing an arrow at the code with "scan me!" beside it).

Are the QR codes on your packaging resistant to fading and wear?

noissue packaging is durable and won’t wear away, so you can be sure that your printed dynamic QR codes won't disappear before the product reaches your customer. We print each product's packaging with soy and water-based inks that truly stick around. In addition to being long-lasting, they're better for the environment than oil-based inks, allowing our packaging product range to be recyclable or compostable, depending on the item. Whether you’re making mailer boxes or custom coasters, all brands will get the best of both worlds with noissue.

Do I need a special app to scan QR codes?

Most standard smartphone cameras can scan and read QR codes, making them a very accessible way of instantly sharing additional product information with customers of all ages. Using QR codes is even more convenient than using a traditional site URL, where typos can lead consumers to the wrong location. So when you make tapkit dynamic QR codes, rest assured that your audience will get where you want with a simple scan of their device. Whether you sell food products, consumer packaged goods, or anything else, give your loyal customers a personalized shopping experience with smart packaging.

Will QR codes impact the aesthetics of my packaging design?

If black-and-white QR codes don't suit your brands, you'll be happy to know you can put your code on product packages in any color, so long as the contrast isn’t too low. Tastefully incorporate a QR code on your design by placing it in the corner or back of the packaging. If it doesn't fit well on the product package itself, why not incorporate it on a custom thank you card? Our noissue designers are able to include your code clearly and readably without impacting your printing design – just upload the image when you order, and we will incorporate it.